Accelerate your path to publicity: reach millions with your message in national media!
Disruptive women nonfiction authors - it's time you boosted your visibility and credibility with prestigious media appearances that expand your business, grow your audience, and boost book sales.
Get access to Oprah-level book marketing strategies in a five month group coaching cohort with Mary O'Donohue, an Oprah Show veteran!
Meet with Mary to Learn More
Do you feel confused about how to market your book, especially when it comes to publicity?
You wrote your book to make a difference in the lives of your readers, but here's the challenge: How can you truly make an impact when not enough people who need your message even know about you?
The truth is, whether your book is hybrid, independently, or even traditionally published, youâre the one shouldering the responsibility of marketing.
Maybe youâre struggling to get publicity, or youâve done a few podcasts, but when it comes to book sales, itâs just cricketsâŚ
You might be wondering...
Is there is any point to publicity?
Absolutely. But only when itâs strategic publicity...
Without intention and strategy, your media interviews will simply be ârandom acts of Mediaâ - pleasant conversations that bring no benefit whatsoever.
But it doesnât have to be that way...
That's why Mary created a unique group coaching program just for women.
Published to Prime Timeâ˘
This small-group coaching program has been designed exclusively for disruptive women nonfiction authors whose books belong in national media. Work directly with Mary in the 8th cohort of this wildly successful program where past clients have collectively reached audiences of more than a billion people. So far...
Itâs time to step into the media spotlight with clarity and confidence.
And, wouldnât it be nice to have a highly experienced guide to demystify book marketing in national media like TV, radio, podcasts, print and online?Â
Well, working with Mary in Published to Prime Time⢠is like getting a PhD in Publicity!
In this five month, small group cohort of no more than 10, you and other amazing women nonfiction authors will get insider access to proven strategies and highly effective author marketing tools that are complete game changers for your book, brand, and message.
And you'll receive personalized attention and behind the scenes insights from a true media insider who has worked on more than 10,000 high-profile national media interviews including on The Oprah Winfrey Show!
This High-Level Media Strategy Will Set You Apart, So You Can:
- Create buzz for your book that leads to excitement and sales!
- Build genuine relationships with your readers through Media
- Reach audiences of tens of millions or more (no exaggeration!)
- Massively increase your credibility to your audience
- Start a speaking career or raise your current speaking rates
- Start a waiting list for new clients whoâve admired your interviews
- Enjoy the prestige of being featured in national media outlets
- Attract attention from publishers and agents for future books
- Gain confidence from stepping into the media spotlight
Why wait another day to harness the power of traditional Media to take your book, brand, and business to the next level?
Meet with #1 Bestselling Author and Media Expert, Mary O'Donohue to learn more about Published to Prime Timeâ˘.
Schedule your meeting with Mary hereHi, I'm Mary O'Donohue
Media Coach for Disruptive Women Nonfiction Authors
With 12 seasons on The Oprah Winfrey Show, as a Post Producer and Associate Director, plus years on NBC Nightly News, The Today Show, and Meet the Press, I am the definition of a Media Insider.
I'm also a #1 bestselling author and parenting expert who has been featured in television, radio, print, and online interviews. A single media interview catapulted my book When You Say "Thank You, Mean It to bestseller status on Amazon in 12 hours, not only becoming #1 in Parenting (a massive category) but also breaking into the top 100 overall out of millions of books.
Thatâs rightâone strategic media interview can make your book a bestseller.
As a media insider and bestselling author, I am uniquely qualified to teach you how to become the âgo-toâ expert in national media because thatâs where you can make the biggest impact with your book and message.
In Published to Prime Time⢠I draw on my decades of experience working in high profile television to teach
a small group of disruptive women nonfiction authors how to prepare for high profile publicity, get their message in front of millions of people, and become the go-to expert on their topic in national Media.
The massive boost in credibility and the prestige of national media is a game-changer that helps you grow your business, attract new clients, amp up (or start) your speaking career, and sell books.
You're an authority in your field, and it's time you received the recognition you deserve - and made the massive impact you are uniquely here to make.
"Mary O'Donohue is such a treasure to know and has taught me so much about confidently interviewing in the media, it's hard to write this with dry eyes.
In just a short time, Mary's willingness to share her years of industry insight (expertly packaged in the Media Success Blueprint core content) and shared on every live call, took me from questioning my authority to excitedly pitching my expertise as a joy coach to the Media.
I've been a member of several coaching programs and have never been involved in one with this level of ROI combined with speed. The community has been wonderfully supportive. I am so thankful I joined the Published to Prime Time group."
- Robin Shear, Author, Messy Joy (Notable Media: Time Magazine)
"Mary O'Donohue really knows her stuff.
Working with her is a rare opportunity to get an "insider's view" of the national media landscape from an industry veteran, and to get tons of individual, personalized attention even in the context of a group coaching program.
Mary curates a top-notch group of authors, too, so the opportunity to share and learn from each other is another great element of the program.
I recommend authors who are interested in breaking into national media join Mary's coaching program."
- Jenny Lisk, Author, Future Widow (Notable Media: Yahoo.com, #1 Media Website in the U.S.)
"Pitching the national media requires confidence and skill; I now have both.
I have valuable insights to share with any business leader who wants to build a more inclusive organization, but I did not know how to package those ideas so the national media could hear me.
I learned through Mary O'Donohue's "Published to Prime Time" program, how to pitch the media so that I could stand out from all the competition.
I know exactly what I need to do to get a spot in the media outlets that matter to the target audience for my book."
- Dr. Gena Cox, Author, Leading Inclusion (Notable Media: Essence Magazine)
Published to Prime Time is right for you if:
- Youâre a woman nonfiction author who is already published or you have a nonfiction book coming out within the next year or so.
- Your genre appeals to media such as self-help, how-to, relationships, health, business, finance, empowerment, careers, parenting, lifestyle, grief, nutrition, purpose, diversity and inclusion, travel, leadership, joy, feminism, entrepreneurship, fitness, memoir, etc...
- You want to be strategically prepared to market your book and message in traditional media that includes national TV, radio, podcasts, print and online.
- Youâd like the insider track on how to easily pitch national producers and journalists to get high profile media bookings without needing to hire a publicist.
- You want pitch writing to be as easy as possible with pitch templates and samples, plus highly personalized feedback on the pitches you write.
- Speaking of pitches, you really want a highly valuable - and current - list of national contacts in TV and print Media to save you time and money.
- Youâd love to do practice interviews to fully prepare you for TV appearances, even if youâve already been a guest on TV. (If you have, did you get the results you wanted?)
- Youâre interested in business growth, long-term book sales, increased credibility, reaching a bigger audience, and you wouldnât mind the prestige that comes with national media exposure!
- Youâre here to make an impact and you believe that appearing in traditional Media can help you do that. (Youâre right!)
Navigate the media maze with confidence
Published to Prime Time⢠will demystify the confusing media landscape so you can reach out to the right producers and decision-makers to get booked on the media outlets that serve your audience.
This isn't a "pie in the sky" dream. Past clients in this program have reached audiences of more than a billion people because what Mary teaches are true insider strategies that work.
Mary has worked on well over 10,000 high-profile television interviews, so she knows that the media often seeks out nonfiction authors like you who specialize in diverse subjects, like:
- gardening, goal-setting, or gender equality
- careers, cooking, or conscious living
- fashion, fitness, or feminism
- self-help, sleep issues, or stress management
- negotiation, nutrition, or neuroscience
- memoir, music, or meditation
- leadership, language, or loss
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- parenting, psychology, or personal growth
- inclusion, interior design, or investing
- happiness, health, or how-to
- education, environment, or entrepreneurshipÂ
- trauma, technology, or travel
- race, relationhips, or resilience
- anthropology, AI, or astronomy
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If you write about topics like these, you're already a step closer to being booked in national media and reaching audiences of millions. No exaggeration.
You and your book belong in national media and in Published to Prime Timeâ˘Â you will learn the exact steps to get you there. Plus, you'll get valuable resources like a National Producer Contact List to make it easy to pitch high-profile shows!
Mary will guide you through her proven framework, the Media I.M.P.A.C.T. Methodâ˘.
Identity
Prepare the Foundation for Your Media Success
Embrace an unstoppable media mindset that will give you an advantage right from the start.
Identify your key guideposts to have an intentional media plan before you pitch the Media.
Craft the 3 Media Bios that will serve as powerful brand ambassadors boosting your credibility and expertise.
Fearlessly zero in on exactly who needs your book and message and commit to serving that specific audience.
Messaging
Go from Confusing to Crystal Clear
Nail your core message and stand out in the sea of authors vying for media attention.
Get your website media-ready and donât miss any of the 9 critical elements you must have to attract Media! (Even missing one of these can make them skip over you for an interview.)
Discover the âhidden pitchâ youâre already making to the Media so you can be sure it is conveying your message clearly.
Understand the media landscape so you can target the right media outlets for your specific audience.
Pitching
Learn to Pitch Like a Pro
Learn how to target your pitch and reach the exact producers, columnists, and journalists who can book you.
Discover 11 effective ways to capture the mediaâs attention and get your message the attention it deserves.Â
Develop your pitch with a template that takes you from subject line to signature, to make it easy for media insiders to book you quickly.Â
Optimize your pitch timing so that you make it past the email inbox and into the studio for an interview.
Amplification
Establish Your Unique Media Strategy
Learn how to think like a producer to stay in the driverâs seat during interviews.
Build a deeper connection with the audience with the single most important story you can tell in a media appearance.
Create sound bites that make your message memorable, shareable, and impactful.
Maximize your âpre-interviewâ so national producers are confident in booking you for game-changing publicity.
Communication
Communicate Effectively in Media Interviews
Learn the critical things needed for an impressive remote interview (this is mandatory given how many remote interviews are happening now!)
Discover how to dress (and what you should never wear) to look your best on camera.
Plan and deliver successful print, podcast, and radio interviews, even if youâre doing them in your pyjamas from home!
Discover how to handle an off-track interview to steer it in the direction of your intention and still get your message out clearly.
Transformation
Plan for Your Long-Term Media Success
Learn how to get your clips and permanent links to all your media interviews because you never want to lose your marketing assets!
Get results with your media interviews, when you create transformation in the audience with the strategic steps in this module.
Handle controversy with ease. Youâll gain the skills to sail through tricky topics!
Revisit your identity as an author and expert and identify the types of resistance you may be facing as you expand into what is possible for you in Media.
"If youâre looking to transform your ability to reach and prepare for media opportunities with your book, Maryâs program and experience are worth every penny.
This is absolutely a program where you get out what you put into it and if you do the work, youâll learn so much. I was able to clearly define my mission, craft and send pitches, land media opportunities, and develop a support system that encouraged me to keep going.
Iâve learned and gained so much. If given the opportunity, I would absolutely choose this program every time! Thank you, Mary!"
-Â Eileen Grimes, Author, The Us Journal (Notable Media: The Washington Post)
"Mary's program gave me everything I needed to set myself up for success.
She helped me develop a stronger origin story, media bio, pitch, and taught me the skills needed to feel confident when it comes to speaking with the media as an author and expert in my field.
The best part of this program is Mary's hands on approach and GENUINE care for your success as a person and an author."
-Â Kaitlin SoulĂŠ, Author, A Little Less of a Hot Mess (Notable Media: NBC News Daily)
"If you want to get noticed in the media, Mary O'Donohue is the place to start. She not only knows the business inside and out, she offers clear step-by-step coaching and guidance to help you grow your media connections.
When I began working with Mary, I had ZERO media placements, today I have seven - two radio appearances, one TV appearance, four podcasts - as well as additional media events coming up that resulted from those appearances.
Thank you, Mary, you are the BEST!"
-Â Rainy Horvath, Author, The Able Queen (Notable Media:Â History Channel podcast, in 180 countries)
Published to Prime Time⢠includes:
Group Coaching Sessions
Meet weekly with Mary and the group on 4-week cycles. Then you get 1-week breaks intentionally integrated into the program for implementation and catching up.
Strategic Challenges
You'll do bi-weekly challenges that build upon each other to create a customized and intentional roadmap for your ideal media path.
1-1 Sessions with Mary
Work on your first pitch with Mary, and leave your session with a concise pitch ready to send to media!
Then, get a second 1-1 session with Mary any time you need extra support.
Month Access
Access to all videos, audios, and transcripts lasts for a full year, so thereâs no pressure to rush through the material.
Plus, you get a fillable workbook to easily reference key strategies before your media interviews.
Plus these bonuses!
Bonuses 1 & 2:
National TV Producer List & Newspaper Contact Guide
Mary personally curates the TV list with over 100 names and emails for producers at The Today Show, Good Morning America, and CBS Morning News, as well as nationally syndicated talk shows
This has previously ONLY been available to my 1-1 clients!
Bonuses 3 & 4:
Pitch Templates & Samples
Crafting a pitch on your own doesnât have to be intimidating. Youâll get exclusive access to bonus pitch templates based on my P.I.T.C.H. Method⢠that are easy to follow and proven to work.Â
Plus, you'll get fully written pitch samples so you can see what finished pitches looks like.
Clients in Published to Prime Time⢠have used these pitch templates and samples to get booked on massive media outlets!
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Bonus 5:Â
7 Behind-the-Scenes Interviews with Media Insiders
Want high-level media strategy from Oprah's Book Club producer? You've got it.
Would you like the inside track on how to get a Good Morning America producer to open your email pitch? I've got you covered.Â
How about valuable insights from one of the creators of Super Soul Sunday? Done!
Plus, get 4 more media insider interviews, exclusively available in Published to Prime Time!
Early Enrollment Discount of $1,000 off Reflected below:
$500 Deposit + (5) Monthly Payments of $2,400 - $12,500
Early Enrollment Discount Ends January 31, 2025
- 19 LIVE coaching sessions in a small group setting (no more than 10 authors)
- Two 1-1 sessions with Mary to work on your pitch and strategy
- National Producer Contact List: Contact information for more than 100 producers in high-profile television, including The Today Show, Good Morning America, CBS News Sunday Morning as well as nationally syndicated talk shows
- Newspaper List:Â With this detailed information, you'll easily pitch journalists at major newspapers including The New York Times, Washington Post, USA Today, and more.
- 6 Comprehensive Modules: Featuring the Media I.M.P.A.C.T. Methodâ˘âIdentity, Messaging, Pitching, Amplification, Communication, Transformation
- 1-Year Access: Enjoy a full year of access from your purchase date.
- Free Alumnae Membership:Â After the program ends, authors are invited to our amazing community for alums, The Doyenne Authors' Circle. (Doyenne is French for "wise women.") Monthly meetings are completely optional + we provide ongoing resources for authors. Extraordinary group!
"What was most valuable to me in the program was Mary OâDonohue! She is a wealth of information, experience, and expertise that canât even be conveyed on paper or via video.Â
The bonus guest speaker videos added different insights on the topics, and the quality of those speakers was such a gift to us! The workbook was very helpful too, which gave me a complete experience since I am a kinesthetic learner.
I have been in many coaching programs, and Mary is a true expert in her field and is worth every penny to get into her program. She said we could speak to millions during the program and it happened for me! I will be forever grateful to Mary!"
- Sandy Austin, Multi-Published Author (Notable Media: Good Morning America online)
"I would absolutely recommend this program to anyone seeking to expand their platform and build confidence in the process.
Mary is so delightful to work with and she is the best person, based on her experience and her personality, to be hosting a program such as this.
This information is priceless and I am so happy I chose to be a part of it.
I also made friends and created powerful community with the group. I will come back to this information for the long term."
- Sue Van Raes, Author of Food and Freedom (Notable Media: Livestrong.com)Â
"Mary OâDonohue is a true gem. She strikes that nearly impossible balance of whip smart, curious, supportive, insightful, and caring. The program she has created is one of the best things I have ever done professionally.Â
The way the program is broken down makes it easily digestible, but itâs also the real âmeat and potatoesâ content. Every part of it is carefully thought out and provides real value and insights.
Iâm so much more confident about interacting with the media after this training.
In addition, the opportunity to work with other women authors in this incredible community is something I will treasure."
- Kate Engler (Book Coming Soon)
